Navajo developed an easy, casual website that spoke to the key attributes of accessibility, entertainment and subtle creativity.

The website quickly developed into a huge site paying homage to Joe's 40 year career. Working closely with the fan club, we were able to create a multi-layered site. Joe's willingness to participate in all areas of the site meant that we were able to 'speak' personally to his audience with quicktime messages and the development of a forum that grew over 800% in just under a month.

Following the success of the artistes website in 2006 Navajo developed a digital download store using the latest DRM technology allowing users to download entire albums and streaming video clips.

Access the digital download store.